Website Intake – CML Media Consulting

Company Name:(Required)

Client Point of Contact:(Required)

Project Received On:(Required)

1. Do you want to build a new website or redesign an existing one?(Required)

New Website

Redesign an Existing Website

Please provide the URL link.(Required)

2. What are you trying to achieve?

What is the goals and purpose of the design?(Required)

Please define anticipated results (site visits, conversions, new customers).(Required)

What is your key messaging?(Required)

3. What does your brand look and feel like?

Three words to describe your company’s personality or culture.(Required)

What makes you unique or different from your competitors?(Required)

Do you have a Brand Standards (Please provide what you can from the list below)?

What is your Positioning Statement? (defines your target audience)(Required)

What is your Key Message? (includes brand phrases and taglines)(Required)

What is your Brand Statement? (kind of like your brand’s elevator pitch)(Required)

Your Logo (and all of its variations)

Please upload your logo

Max. file size: 50 MB.

What are your brand's Fonts (which ones to use where)(Required)

Your brand’s Color Palette(Required)

Any additional Brand Elements (such as original photography or graphic elements used in your branding)(Required)

If you don’t intend to use existing brand colors/fonts/etc, do you have a color palette/fonts/design elements in mind? Are there any colors/fonts/etc you dislike?(Required)

4. Who are some of your key competitors?(Required)

5. What are some other websites that you like and why?(Required)

6. Do you have any wishlist items your would like to see on your website?(Required)

7. What are some other websites that you dislike and why (optional)?(Required)

8. Do you have a Site Map?(Required)

I have/will be creating a new Site Map (For new websites)

I have an existing Site Map (For websites redesigns)

Include a summary of your header and footer elements, such as links, top level navigation, secondary navigation, calls-to-action in the header area, and the contents of your footer.(Required)

If you already had an old website please attach a separate document detailing your Site Map. Include all existing and new URLs and distinguish between ones you will keep and ones you will need to redirect.(Required)

9. Who gives the Final Okay on the design(s)? What is their contact information?(Required)

10. What is the estimated timetable/What is your ideal launch date for the website?(Required)

11. Would you like us to provide ongoing support and maintenance?(Required)

Yes

12. What is the budget?(Required)

13. What content would you as the client be providing for us to use for the development of the website?(Required)

Brand Standards (refer to list above under Question 3) *some items required

Text

Imagery

Please share your Title Text(Required)

Please Share Body Copy(Required)

URL to images folder(Required)

14. Confirm whether the client was given the General Timeline PDF.(Required)

Yes, the General Timeline PDF was given.

No, it was not shared with the client.

Direct Link to Downloadable PDF (if needed): https://drive.google.com/file/d/1GCZ_LIO13lonsuvLCGWVexQRJLi213GR/view?usp=share_link

15. Name of the Person Filling This Form Out(Required)

Website Intake Request

2. What are you trying to achieve?

3. What does your brand look and feel like?

Do you have a Brand Standards (Please provide what you can from the list below)?

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